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User Friendly By Robert Fabricant (Paperback)

User Friendly By Robert Fabricant (Paperback)

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Amazon best books of 2019 pick fortune writers and editors' Recommended books of 2019 pick 'a tour de force, an engrossing fusion of scholarly research, professional experience and revelations from intrepid first-hand reporting' -- New York Times user friendly is a must-read for anyone who loves well-designed products-and for the innovators aspiring to make them. It seems like magic when some new gadget seems to know what we want before we know ourselves. But why does some design feel intrinsically good, and why do some designs last forever, while others disappear? User friendly guides readers through the hidden rules governing how design shapes our behaviour, told through fascinating stories such as what the nuclear accident at three mile island reveals about the logic of the smartphone; how the pressures of the great Depression and world War II created our faith in social progress through better product design; and how a failed vision for Disney world yielded a new paradigm for designed experience

Publisher ‏ : ‎ WH Allen
Language ‏ : ‎ English
Paperback ‏ : ‎ 416 pages (May Vary)
ISBN-10 ‏ : ‎ 0753556650
ISBN-13 ‏ : ‎ 978-0753556658
Robert Fabricant is a product designer who has worked at the forefront of technology and user experience design for more than 25 years. Fabricants are makers, and Robert has had a hand in designing everything from interactive environments and virtual worlds, to medical devices, in car navigation systems, smart infrastructure, fintech, medical devices and consumer apps for organizations as varied as MTV, Daimler Chrysler, General Electric and UNICEF. He designed his first mobile and tablet apps more than a decade before the release of the iPhone and iPad. These days Robert leads the global design team at Dalberg Design with studios in London, Mumbai, Nairobi and New York. His team at Dalberg has applied human centered design to address societal challenges in low-resource settings in more than 40 countries and been named a World Changing Company by Fast Company in 2019. Prior to founding the global design practice at Dalberg, Robert served as the Vice President of Creative for frog design. Early in his career he worked at Microsoft Research to help design and launch online virtual worlds and 3D chat environments.

Robert has an Masters in Design and Technology from NYU and writes and speaks extensively about design for Harvard Business Review, Stanford Social Innovation Review, Wired, MIT Innovations, Fast Company and other leading publications. Robert holds numerous patents and has been named one of the top 100 public interest designers working globally today. He serves on the board of Praekelt.org a leading tech company in South Africa that develops population scale mobile applications that reach more than 100 million people in 65 countries with critical, life-saving information